This blog is all about my own process for when I need to take a selection of images to use for my own social media promotional material. Most of my social media images are taken from set photography sessions.

For my own marketing strategy, I like to plan each month with, yearly food days, well-being or holiday days into my calendar so that I can upload a photo for the set occasion or celebration.

This valentines shoot is to represent a type of food and romance to represent the love of this special day. When I think of Valentine’s day, I think of gifts, hearts and the celebration of love. Recently most of the valentine's images that I have seen, show flowers, wine, chocolate and macaroons.

Take a look at these visuals that have influenced my own ideas for how to portray valentines day this year. 1st I wished to keep the theme of valentines to love, but also food, to represent food and then I looked into valentines that could relate to fitness.

Some fitness-themed to valentines

After researching the fitness area, I continued towards food visuals to relate to this subject and here is what I have been influenced by.

After completing this research, I decided to buy some colourful macaroons, Rosa wine & flowers for my props for this shoot.

For this shoot, I have decided to shoot all images from above and form my own flat lay setups.

In the first process - I experimented with flowers as a frame and shadow patterns formed by the light.

During this shot, I have played with adding and taking away props, to document each option, so that I am playing with the composition and placement of objects.

THEORY -

1. Objects - Objects that can move, like people, animals, or cars, should be given a room in the picture space to move into. If you put your frame boundary right in front of a moving object, it either looks like it's going to “hit a wall,” or that it's moving right out of the picture
2. Placement - Placement is about where we put our elements within the frame. In fact, it is our choices regarding a placement that lead to a balanced or imbalanced image.

The next selection of images was taken with an extra prop of a bottle of wine and a glass. After playing with this option and the flower props and framing.

THEORY -

The composition technique that has been used is framing. Framing is the use of an element within your photograph that provides a visible frame within the borders of the photograph itself. The idea behind framing is that a frame provides another layer to your photograph and the story that you are telling.

I decided to take away props, to make the image more simplistic. So then I played with shadow lighting with a range of flowers to cast set-shaped shadows and then with a simple diffused light to take away the hard lighting conditions.

THEORY -

The lighting option I have used for these photographs is referred to as Shadow lighting photography. While light makes an image seem bright and cheerful, shadows can be used to convey strong emotions. They can also be used to add a sense of mystery, and drama to a composition. Think of a dancer shrouded in darkness or a subject that's partially obscured by a shadow.

If You Would Like To Have More Information And Learn More, Then Please Give Me Some Blog Suggestions In The Comments Below Or Arrange A 1:1 Photography Session With me.

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